Unifree x ME loyalty program has been awarded “Best Growing Loyalty Program In Travel Retail Europe” as part of the 2026 Global Business Review Magazine Awards.
Developed to enhance the travel retail experience through a more personalized, rewarding, and digitally driven structure, Unifree x ME has achieved remarkable international success in a short period of time with its rapidly growing member base, strong engagement rates, and omnichannel approach.
Offering passengers exclusive benefits, personalized campaigns, point-based rewards, and a privileged shopping experience, the program continues to grow with its customer-centric approach.
This award stands as a significant recognition of Unifree Duty Free’s innovative vision in customer experience, digital transformation, and loyalty management on an international scale.
The Global Business Reviews Magazine Awards is an international platform established to recognize and evaluate companies across various industries for their achievements, innovative projects, and sustainable growth performance.
